When you want to give the horse world something to talk about, we’re who you call.
STRATEGY
&
STORYTELLING
CREATIVE
&
CAMPAIGNS
SOCIAL
&
COMMUNITY
BRANDING
&
DESIGN
At Roan Pony, we pair deep marketing insight with fearless creative to help equestrian brands, businesses and founders find their voice and grow the way they’re meant to. With over a decade of high-level marketing expertise and nearly 30 years immersed in the horse world, we know better than anyone what works in modern marketing —and how to translate it to the unique realities and rhythms of the equestrian space.
Brand strategy
Why be another plain bay brand? We craft authentic, refreshing equestrian brands that stand out from the rest. Brand strategy defines who you are, who you serve, and how your value is communicated. We clarify your positioning, messaging, and direction — creating a foundation that builds trust, strengthens loyalty, and guides every creative and commercial decision.
Consulting
High-touch marketing counsel for the unique demands of the horse world. Our consulting work offers clear-eyed guidance for entrepreneurs, small businesses, and international brands alike. We offer one-off strategy sessions for focused questions and decision-making, as well as monthly consulting packages for ongoing support, collaboration, and strategic oversight.
Social media
Innovative social media services, brought to you by extremely online horse people. We’ve spent over a decade in the social media trenches, blending platform expertise with performance insight to deliver strategy development, audits, and full-service management for brands that want social media to actually do something.
Marketing strategy
Whether you’ve yet to launch and in need of a roadmap, or you’re an established business finding your marketing efforts unfocused or underperforming, we evaluate your goals, audiences, and performance across channels, then translate that insight into a cohesive marketing strategy that moves your business forward.
Meanwhile, on Instagram…
